A relationship grows over time and when nurtured with care it creates a bond that will stand strong even as the years roll by. This is a tenet that the Jawad Business Group truly believes in. Over the last 54 years Al Jawad has grown alongside the Kingdom of Bahrain and its strength comes from the unique bond that it has formed with the island nation. Al Jawad selected Noa Interactive W.L.L to rebrand there organization. The process started with a brand assessment and overall brand definition. Noa then created a new logo and designed a visual identity for the company’s diverse portfolio. The identity was fresh and energetic, but still supported the company’s core values. The visual elements and colour palette were designed fro their flexibility across a range of media, and were used intentionally to maintain a consistent overall brand identity.
